Marketing Analytics: Strategic Models And Metrics

Lynda - Marketing Analytics: Presenting Digital Marketing Data  eBooks & eLearning

Posted by U.N.Owen at Nov. 16, 2016
Lynda - Marketing Analytics: Presenting Digital Marketing Data

Lynda - Marketing Analytics: Presenting Digital Marketing Data
Size: 110 MB | Duration: 0h 54m | Video: AVC (.mp4) 1280x720 30fps | Audio: AAC 48KHz 2ch
Genre: eLearning | Level: Advanced | Language: English

In this course, you'll learn how to effectively present digital marketing data from Google Analytics to your stakeholders.

Lynda - Marketing Analytics: Segmentation and Testing  eBooks & eLearning

Posted by U.N.Owen at Nov. 15, 2016
Lynda - Marketing Analytics: Segmentation and Testing

Lynda - Marketing Analytics: Segmentation and Testing
Size: 129 MB | Duration: 0h 53m | Video: AVC (.mp4) 1280x720 15&30fps | Audio: AAC 48KHz 2ch
Genre: eLearning | Level: Advanced | Language: English

An understanding of how to segment and test marketing campaigns with analytics is a useful addition to any digital marketer's toolkit.

Lynda - Marketing Analytics: Setting and Measuring KPIs  eBooks & eLearning

Posted by U.N.Owen at Sept. 27, 2016
Lynda - Marketing Analytics: Setting and Measuring KPIs

Lynda - Marketing Analytics: Setting and Measuring KPIs
Size: 86 MB | Duration: 0h 34m | Video: AVC (.mp4) 1280x720 15&30fps | Audio: AAC 48KHz 2ch
Genre: eLearning | Level: Intermediate | Language: English

How are you measuring your marketing efforts? Do you want to make more data-driven decisions? KPIs (key performance indicators) offer a quantitative measure of your success, whether you track it in visits, clicks, signups, or purchases.
The Art of Digital Marketing: The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns

The Art of Digital Marketing: The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns by Ian Dodson
2016 | ISBN: 1119265703 | English | 400 pages | EPUB | 12 MB

Data Analytics: Models and Algorithms for Intelligent Data Analysis, Second Edition  eBooks & eLearning

Posted by Underaglassmoon at Aug. 1, 2016
Data Analytics: Models and Algorithms for Intelligent Data Analysis, Second Edition

Data Analytics: Models and Algorithms for Intelligent Data Analysis, Second Edition
Springer Vieweg | Computer Science | August 27, 2016 | ISBN-10: 3658140747 | 150 pages | pdf | 4.85 mb

Authors: Runkler, Thomas A.
A comprehensive introduction
Big Data: Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance

Big Data: Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance by Bernard Marr
2015 | ISBN: 1118965833 | English | 256 pages | PDF | 5 MB
Big Data: Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance

Bernard Marr, "Big Data: Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance"
English | ISBN: 1118965833 | 2015 | EPUB | 256 pages | 3 MB

Reliability Assessments: Concepts, Models, and Case Studies  eBooks & eLearning

Posted by interes at Dec. 8, 2016
Reliability Assessments: Concepts, Models, and Case Studies

Reliability Assessments: Concepts, Models, and Case Studies by Franklin Richard Nash Ph.D.
English | 2016 | ISBN: 1498719171 | 816 pages | PDF | 12 MB

Marketing Semiotics: Signs, Strategies, and Brand Value (Repost)  eBooks & eLearning

Posted by roxul at Nov. 30, 2016
Marketing Semiotics: Signs, Strategies, and Brand Value (Repost)

Marketing Semiotics: Signs, Strategies, and Brand Value by Laura R. Oswald
English | 2012 | ISBN: 0199566496, 019956650X | 304 pages | PDF | 2 MB

Support Center Tools, Technologies, and Metrics (2016)  eBooks & eLearning

Posted by naag at Nov. 23, 2016
Support Center Tools, Technologies, and Metrics (2016)

Support Center Tools, Technologies, and Metrics
MP4 | Video: AVC 1280x720 | Audio: AAC 44KHz 2ch | Duration: 1 Hours | 107 MB
Genre: eLearning | Language: English

A Support Center requires a set of tools to support organizational users and must be able to collect metrics about the level of support being achieved. This course teaches the basics of a ticketing system, from the process to analyzing information.