Cognitive Finance: Behavioral Strategies of Spending, Saving and Investing by Philipp Erik Otto
English | 2010 | ISBN: 1608762793 | 187 pages | PDF | 3,4 MB
Research in economics is increasingly open to empirical results. The advances in behavioural approaches are expanded here by applying cognitive methods to financial questions. The field of 'cognitive finance' is approached by the exploration of decision strategies in the financial settings of spending, saving, and investing.