Shiny Objects Marketing: Using Simple Human Instincts to Make Your Brand Irresistible by David A. LaBonte
English | 2008 | ISBN: 0470527722, 0470406038, 0470357673 | 224 pages | PDF | 1,4 MB
What will stop your customers dead in their tracks to take notice of your product? What will make them want to take a closer look? How do you get them to reach out and touch your product, grab it, and not let go?