The second studio album from Marina Lambrini Diamandis finds the mercurial Welsh singer/songwriter assuming the role of diva in waiting, trading in the ballsy, quirky retro-pop of her 2010 debut, Family Jewels, for the glitzy (and still relatively ballsy) electro-thump pomp of Ke$ha and Lady Gaga. Produced by Dr. Luke (Katy Perry), Liam Howe (Sneaker Pimps), Greg Kurstin (Lily Allen), and Rick Nowels (Madonna), Electra Heart is a brooding, sexy, desperate, overwrought, and infectious record that's both aware and unashamed of its contrivance. In short, Diamandis is trying to expose the artifice of big-box pop music by using its own voice, and despite the obvious trappings of the concept, she does a fairly respectable job.
Welsh singer Marina and the Diamonds unveiled a new video for the song "Electra Heart". This is the last part of the eponymous era, which lasted exactly two years.
"How to Be a Heartbreaker" is a song written and performed by Welsh singer-songwriter Marina and the Diamonds taken from the US Edition of her sophomore album, "Electra Heart". The song was written a week after finishing the UK version of the album, and therefore does not appear on that edition, but is featured as track 12 on the US version. It is due to be released as her fourth UK single from Electra Heart and her second international single.