Lynda - Marketing Analytics: Setting and Measuring KPIs
Size: 86 MB | Duration: 0h 34m | Video: AVC (.mp4) 1280x720 15&30fps | Audio: AAC 48KHz 2ch
Genre: eLearning | Level: Intermediate | Language: English
How are you measuring your marketing efforts? Do you want to make more data-driven decisions? KPIs (key performance indicators) offer a quantitative measure of your success, whether you track it in visits, clicks, signups, or purchases.