Marketing Channels a Management View

Design and Equipment for Restaurants and Foodservice: A Management View, 3rd Edition (repost)

Design and Equipment for Restaurants and Foodservice: A Management View, 3rd Edition by Chris Thomas
English | Oct 6, 2008 | ISBN: 0471762482 | 603 Pages | PDF | 11 MB

The New Edition of a Favorite Resource! From the decor that helps define the customer's experience, to the steps taken to comply with workplace safety and health regulations, to the capital investments in major equipment,a well-designed foodservice facility blends many different elements into a functional and pleasing whole. Decision-makers who understand these different elements and how they work together will reap the plentiful rewards that come from good design choices in a restaurant or foodservice endeavor.
Design and Equipment for Restaurants and Foodservice: A Management View, 3rd Edition

Costas Katsigris and Chris Thomas "Design and Equipment for Restaurants and Foodservice: A Management View, 3rd Edition"
Published by John Wiley and Sons Inc. | October 2008 | ISBN: 0471762482 | PDF Format, 624 pages | English | 9 MB

Design and Equipment for Restaurants and Foodservice, Third Edition takes a comprehensive approach to planning and developing a restaurant or foodservice space. This "go-to guide"encompasses everything from creating a restaurant concept to maintaining a commercial-grade oven, and is unique in its attention to both the front and back of the house.

Social Commerce: Marketing, Technology and Management  eBooks & eLearning

Posted by roxul at March 19, 2016
Social Commerce: Marketing, Technology and Management

Efraim Turban and Judy Strauss, "Social Commerce: Marketing, Technology and Management"
English | ISBN: 3319170279 | 2016 | 320 pages | PDF | 9 MB
Vault Career Guide to Marketing and Brand Management (Repost)

Jennifer Goodman, "Vault Career Guide to Marketing and Brand Management"
2003 | pages: 95 | ISBN: 158131132X | PDF | 2,4 mb
Management in 20XX - What will be important in the Future - A Holistic View [Repost]

Management in 20XX - What will be important in the Future - A Holistic View by Georg Berner
Publicis; 1 edition | September 10, 2004 | English | ISBN: 3895782416, 3895782300 | 224 pages | PDF | 3 MB

The whole world is witnessing radical economic changes. Traditional markets are stagnating; global markets are emerging. Business processes are becoming more mobile, more flexible, and much more streamlined. The boom companies of yesterday have disappeared from the scene. Such an environment calls for innovative ideas - for new ways of doing business, for new products and services, and for a totally new world.

Marketing Channels, Seventh Edition  

Posted by interes at May 4, 2014
Marketing Channels, Seventh Edition

Marketing Channels, Seventh Edition by Erin Anderson, Louis W. Stern, Adel Anne Coughlan
English | 2013 | ISBN: 1292023503 | 558 pages | PDF | 9 MB
A Long View of Research and Practice in Operations Research and Management Science: The Past and the Future [Repost]

ManMohan S. Sodhi, ‎Christopher S. Tang - A Long View of Research and Practice in Operations Research and Management Science: The Past and the Future
Published: 2010-09-17 | ISBN: 1441968091, 1461426758 | PDF | 317 pages | 3 MB
Strategies and Communications for Innovations: An Integrative Management View for Companies and Networks (Repost)

Michael Hülsmann, "Strategies and Communications for Innovations: An Integrative Management View for Companies and Networks"
ISBN: 3642172229 | 2012 | PDF | 436 pages | 4.4 MB

The innovation economy sets new standards for global business and requires efficient innovation management to plan, execute and evaluate innovation activities, establish innovative capability and coordinate resources and capacities for innovation on an intra- and inter-organizational level.
Strategies and Communications for Innovations: An Integrative Management View for Companies and Networks

Michael Hülsmann, "Strategies and Communications for Innovations: An Integrative Management View for Companies and Networks"
ISBN: 3642172229 | 2012 | PDF | 436 pages | 4.4 MB
Global Marketing: Foreign Entry, Local Marketing, and Global Management (repost)

Johny Johansson, "Global Marketing: Foreign Entry, Local Marketing, and Global Management"
English | 2008 | ISBN: 0073381012 | 672 pages | PDF | 13,1 MB

Johansson’s Global Marketing, 5/e utilizes a three-pronged framework to organize the discussion of how to conduct global business: Foreign Entry, Local Marketing, and Global Management. Johansson seeks to develop the varied skills a marketing manager needs to be successful in each of these tasks. In foreign entry, in global management, and to a large extent even as a local marketer in a foreign country, the global marketer needs skills that the home makes experience-or the standard marketing text-have rarely taught.