Marketing

Marketing Performance: How Marketers Drive Profitable Growth  eBooks & eLearning

Posted by Grev27 at Dec. 3, 2016
Marketing Performance: How Marketers Drive Profitable Growth

Thomas Bauer, Tjark Freundt, Jonathan Gordon, Jesko Perrey, "Marketing Performance: How Marketers Drive Profitable Growth"
English | ISBN: 1119278333 | 2016 | EPUB | 200 pages | 2,1 MB
Marketing Audit Handbook: Tools, Techniques and Checklists to Exploit Your Marketing Resources (repost)

Marketing Audit Handbook: Tools, Techniques and Checklists to Exploit Your Marketing Resources by Aubrey Wilson
English | 15 Apr 2002 | ISBN: 0749437359 | 466 Pages | PDF | 2 MB

This title offers practical assistance to marketing and sales departments. Aubrey Wilson seeks to guide the reader out of long-term, formal strategies and jargon into a more straightforward analysis of how to get the most from the marketing audit.

Business Project Management and Marketing: Mastering Business Markets (Repost)  eBooks & eLearning

Posted by AvaxGenius at June 28, 2017
Business Project Management and Marketing: Mastering Business Markets (Repost)

Business Project Management and Marketing: Mastering Business Markets By Michael Kleinaltenkamp, Wulff Plinke, Ingmar Geiger
English | EPUB | 2016 | 399 Pages | ISBN : 3662485060 | 5 MB

Marketing and implementing large-volume orders and major projects calls for specific types of expertise. This textbook deals with all of the management tasks involved: order management, inquiry evaluation and proposal preparation, pricing and revenue planning, order financing and financial engineering, contract management, negotiation management, project management, and finally project cooperation.
Content Marketing - Das Workbook: Schritt für Schritt zu erfolgreichem Content (mitp Business)

Content Marketing - Das Workbook: Schritt für Schritt zu erfolgreichem Content (mitp Business) by Ines Eschbacher
German | 27 Jun. 2017 | ASIN: B073CZ4JCH | 312 Pages | AZW3 | 19.48 MB
Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers

Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers by Geoffrey A. Moore
English | January 28th, 2014 | ASIN: B00DB3D81G | 291 pages | AZW3/EPUB | 1.13 MB

The bible for bringing cutting-edge products to larger markets–now revised and updated with new insights into the realities of high-tech marketing.

Introduction to Social Media Marketing: A Guide for Absolute Beginners  eBooks & eLearning

Posted by AvaxGenius at June 28, 2017
Introduction to Social Media Marketing: A Guide for Absolute Beginners

Introduction to Social Media Marketing: A Guide for Absolute Beginners By Todd Kelsey
English | EPUB | 2017 | 152 Pages | ISBN : 1484228537 | 3.9 MB

Easily understand the most important tools and skills in social media marketing. You'll be exposed to Facebook pages and ads, work with Twitter and LinkedIn, save time with Hootsuite, and learn social media monitoring. If you are completely new to social media marketing and you want to learn the basics, this guide will introduce you to the content quickly.

From Little's Law to Marketing Science : Essays in Honor of John D. C. Little  eBooks & eLearning

Posted by readerXXI at June 28, 2017
From Little's Law to Marketing Science : Essays in Honor of John D. C. Little

From Little's Law to Marketing Science : Essays in Honor of John D. C. Little
by John R. Hauser and Glen L. Urban
English | 2016 | ISBN: 026202991X | 496 Pages | PDF | 5 MB
Business-to-Business Marketing Communications: Value and Efficiency Considerations in Recessionary Times

Business-to-Business Marketing Communications: Value and Efficiency Considerations in Recessionary Times By Ioannis Rizomyliotis, Kleopatra Konstantoulaki, Ioannis Kostopoulos
English | PDF | 2017 | 98 Pages | ISBN : 331958782X | 2 MB

This book addresses the rapidly changing Business-to-Business (B2B) marketing communication landscape, in particular the shrinking of marketing budgets and the increasing demand for measurable results. Despite the rapid drop of print media usage, the authors suggest the need for increased accountability for the use of advertising media and highlight ways to boost effectiveness. The book provides a robust analysis of the current B2B environment along with a research-informed illustration of the future.
They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer [Audiobook]

Marcus Sheridan , Paul Boehmer (Narrator), "They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer"
ISBN: n/a, ASIN: B0735WVVVW | 2017 | MP3@64 kbps | ~06:20:28 | 142 MB

Ben Malol - Social Marketing MasterClass  eBooks & eLearning

Posted by ParRus at June 23, 2017
Ben Malol - Social Marketing MasterClass

Ben Malol - Social Marketing MasterClass
WEBRip | English | MP4 + PDF Guide | 1152 x 720 | AVC ~520 Kbps | 30 fps
AAC | 235 Kbps | 48.0 KHz | 2 channels | 17:46:16 | 8.26 GB
Genre: Video Tutorial / Business, Sales, Marketing

Are You Ready For The Masterclass? Social Marketing Masterclass will take you from wherever you are now, glue you to a ROCKET SHIP and fly you towards Facebook ads mastery