Kay Allison, "Secrets from the Innovation Room: How to Create High-Voltage Ideas That Make Money, Win Business, and Outwit the Competition"
English | 2005 | ISBN: 0071443754 | 180 pages | CHM | 4,5 MB
Proven techniques for coming up with creative and profitable ideas every time! Everyone is naturally creative; the key lies in knowing how to tap into that inner creativity anytime, anywhere, and for any reason. Secrets from the Innovation Room explains how the creative process is learnable, just like any other skill.