This product is LIVE training AND modules, PDFs, etc. It’s a “Special GKIC Edition” and very similar, but not exactly, to Sally’s product: The Complete Fascination Business System. What does it take to be fascinating? It starts with gaining an understanding of how you blend two of the seven personality triggers in a way that sparks the intense interest of those around you.
What triggers fascination, and how do companies, people, and ideas put those triggers to use/ Why are you captivated by some people but not by others? Why do you recall some brands yet forget the rest? In a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior?
In How the World Sees You, author and personal branding expert Sally Hogshead applies the principles of fascination triggers to understanding ''personality brands'' - how individuals use different triggers to influence, persuade, and captivate others.