Design Like Apple: Seven Principles for Creating Insanely Great Products, Services, and Experiences
Audio CDs in MP3 / English: MP3, 320 kb/s (2 ch) | Duration: 04:36:34 | 2012 | ISBN-10: N/A | ASIN: B008OFREU2
Size: 637 MB | Genre: Business
From his earliest days at Apple, Steve Jobs set the standard that all products should be "insanely great". Apple sees design as a tool for creating beautiful experiences that surprise and delight, but also convey a point of view down to the smallest detail - from the tactile feedback of a keyboard to the out-of-the-box experience of an iPhone package. This is no accident; the entire Apple organization is designed to give top priority to design considerations.