Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars that Engage Customers and Ignite Your Business
Audible | 2011 | ISBN: 1596598522 | English | 6h 54mins | MP3 128KBps | 379 MB
To market your business, reach new customers, and create long-lasting loyalty, you need one indispensable element: CONTENT. Whether it’s bite-sized tweets that allow you to forge relationships on Twitter, blog posts that give your readers must-have advice, ebooks or white papers that engage (and don’t bore), videos that share the human side of your company, interactive webinars that deliver a valuable learning experience, or podcasts that can be downloaded and listened to on the fly (and more!) . . . now more than ever, content rules!